Content Manager - Contract

San Francisco, California, United States Full-time

Content Manager (Contract)

Are you passionate about creating compelling content that supports innovative product experiences? Do you enjoy solving complex problems? Are you equal parts creative and analytical?

Platphorm is looking for an experienced editorial content manager to join our growing team to help lead content initiatives in support of the upcoming launch of our new advice product, Everclear, which is currently in development.

Working together with other members of the Product Marketing & Strategy team, you will oversee a cross-channel content marketing program and serve as the editor of Lifescopes, a weekly personalized guidance email launched in early June 2018 with 50K+ subscribers to date. Lifescopes is a key acquisition strategy and will be integral to the ongoing engagement of both new and existing customers for Everclear.

You will have the opportunity to make a big impact on a small but nimble team with all the excitement of working on a new product venture--backed by a company that is already stable and profitable.

Founded in 2009 by industry veterans, Platphorm has global operations staff across six countries. Our headquarters are located in downtown San Francisco.

Responsibilities

  • Develop/manage Lifescopes’ editorial calendar and produce new content on an ongoing basis
  • Manage a team of freelance writing resources and ensure that content produced upholds established product standards and is consistently on-brand, on-message, and in-voice
  • Administer our custom CMS for Lifescopes
  • Serve as copy editor for all content deliverables in your purview
  • Create and execute content strategies based on product and marketing requirements
  • Develop content frameworks, style guides, terminology, taxonomies, program plans, and editorial calendars
  • Cultivate a strong understanding of the product space, including the unique needs and goals of target end-users in order to apply these insights in delivering highly-relevant messaging
  • Oversee the development of content deliverables across the product user experience, customer lifecycle, and across channels (in-product copy, email marketing, social media, blogs and other key touchpoints)
  • Leverage best practices in optimizing content for organic search (SEO)
  • Conduct research and ideate new opportunities for extending content engagement via strategic marketing programs
  • Collaborate closely with the product, customer operations, and tech teams
  • Support the VP of Product Marketing & Strategy on any other content-driven programs

Qualifications

  • Degree in Communications, English, Journalism or related discipline
  • 3-5 years of content development/marketing/strategy
  • Demonstrated experience in managing successful cross-channel content marketing programs
  • Excellent written and verbal communicator with outstanding editorial chops
  • Some experience with SEO (preferred)
  • Design sensibility (a plus, but not required)
  • Tenacious problem solver with strong project management skills    
  • Extremely detail-oriented, adaptable, fast learner
  • Desire to work on niche B2C products
  • Laser-focused on results
  • Start-up experience (a plus, but not required)
  • Last but not least: a sense of humor, positive “can-do” attitude, and fun to work with

Sound like a good fit? Please apply and include: your resume, your LinkedIn profile URL, and links to a minimum of 3 professional writing samples.

Apply for this opening at http://Platphorm.recruiterbox.com/jobs/fk0jzgg?apply=true